Crisis or Awakening? Reclaiming Midlife Like the Boss You Are

Dr. CI
10 min readNov 30, 2024

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(Photo provided by Canva)

“Crisis or Awakening? Reclaiming Midlife Like the Boss You Are”

Midlife Crisis vs. Midlife Awakening: What’s the Difference?

Let’s set the record straight: hitting your 40s doesn’t have to mean you’re careening into some existential pit of despair (despite what every Hollywood movie tells us). The concept of a midlife crisis, anxiety, panic, overcompensation with sports cars or questionable Tinder swipes is as outdated as a MySpace profile. Sure, the struggle is real for some, but for many, the mid-40s aren’t about breaking down; they’re about breaking through. Enter the midlife awakening: a period of transformation, growth, and clarity where you finally ask yourself, “What do I want from this life?”

By the time we hit our 40s, we’ve been conditioned to expect a crisis. The media loves to shove stereotypes down our throats: the guy in a red convertible chasing his youth, the woman standing in the kitchen wondering where her dreams went. This whole “midlife crisis” narrative sets us up to believe that anxiety, panic, and overcompensation are inevitable that this stage of life is something to dread.

But here’s the truth: a midlife crisis is just one option. The other path? A midlife awakening a transformative period where you shed outdated expectations, rediscover your purpose, and decide to live life on your terms. Instead of spiraling into existential despair, a midlife awakening is about letting go of what doesn’t serve you; toxic relationships, dead-end jobs, or societal pressures, and stepping fully into your power. A midlife awakening happens when you stop clinging to socially constructed bullshit about where you should be and start embracing where you are. Transformation during this time is grounded in reflection, intentionality, and shedding the layers of other people’s expectations. Instead of spiraling into anxiety about fading youth, you’re stepping into a deeper sense of self hell, yes to that!

Ageism: Society’s Crap Narrative About Your 40s

Society loves to tell us that life peaks in our 20s and that by your 40s, you’re cruising on autopilot toward irrelevance. And if you’re a woman? Forget it. The ageist nonsense doubles, with added doses of misogyny, as if wrinkles somehow disqualify you from having ambition or sex appeal. Add in the intersections of race and gender, and you get an even heavier load of stereotypes about what’s “appropriate” for you to achieve at this stage.

Let’s get something straight: the idea that life should look a certain way in your 40s is a socially constructed lie, steeped in ageism, sexism, and often racism. Historically, society has tried to pigeonhole women and people of color into irrelevance as they age. You’ve seen it: the double standards for men and women in aging, where a graying man is “distinguished,” but a woman with laugh lines is seen as “past her prime.” Add race to the equation, and the stereotypes get even more suffocating.

Here’s a kicker: most of this nonsense comes from systems built to keep power in the hands of the privileged. Cue people like JD Vance, who would love nothing more than to send women back to the 1950s with their opinions conveniently silenced. Men like him, and the historians of misogyny he represents, love to dictate what success should look like for women, especially in midlife. But here’s the reality: the JD Vances of the world have no place in the conversation. Women, especially Women of Color, are the fastest-growing group of entrepreneurs in the U.S. They’re building legacies, not kitchens. Women, especially Black and brown women, have been shattering glass ceilings in their 40s and beyond, proving that age isn’t a barrier; it’s an accelerator.

How Midlife Looks Different Post-COVID

COVID-19 shook the world to its core, and it didn’t leave our midlife narratives untouched. The pandemic gave us a front-row seat to our own mortality, forcing many to reassess their lives. Careers that once felt secure suddenly weren’t, relationships were tested, and priorities shifted dramatically.

Take the rise of the “Great Resignation,” where people across industries, many in their 40s and beyond said, “Enough is enough.” They quit toxic jobs, left stale relationships, and started over in ways they never thought possible. The pandemic permitted us to hit the reset button and reconsider what truly matters.

But let’s not sugarcoat it, dating post-COVID has become a new level of tricky. Ghosting and bad communication aside, the stakes feel higher now. Many of us have decided we’re not wasting time on people who don’t align with our values. The dating pool may be smaller, but our boundaries are sharper, and that’s a win.

The pandemic didn’t just flip our lives upside down, it gave many of us a front-row seat to our own mortality. It forced us to ask the big questions: Am I happy? Am I doing what I love? For some, this resulted in massive career pivots or a reevaluation of what matters. For others, it led to the “Great Resignation” or the “Great Reinvention,” with people leaving unfulfilling jobs and relationships to pursue lives that actually make sense.

But let’s not ignore the challenges: dating post-COVID is like trying to solve a Rubik’s Cube with one hand tied behind your back. People’s priorities have shifted, hookup culture has gotten old (literally), and finding someone who matches your vibe feels harder than ever. Yet, amid the chaos, many of us are learning to prioritize authenticity and self-worth over superficial nonsense and that’s a win.

Entrepreneurship and Success in Midlife

Here’s a fun fact: most entrepreneurs start their businesses in their 40s. Why? Because by then, you’ve accumulated experience, wisdom, and a “no bullshit” attitude that makes you uniquely equipped to thrive. Women, in particular, are leading this charge, with over 40% of female-owned businesses launched by Women of Color.

Society would have us believe that your 40s are the beginning of the end. But let’s talk about the real story: your 40s are often the beginning of something incredible. Most entrepreneurs launch their businesses in their 40s, when they’ve accumulated the skills, experience, and resilience to take risks that pay off.

Need proof? Here are some real-life examples:

  • Vera Wang didn’t design her first wedding dress until she was 40, and now she’s synonymous with bridal couture.
  • Oprah Winfrey didn’t launch her production company, Harpo Studios, until she was in her 40s, transforming her talk show into a global empire.
  • Ava DuVernay transitioned from a career in publicity to filmmaking in her 30s and became a household name well into her 40s, with groundbreaking works like Selma and When They See Us.
  • Sara Blakely, the founder of Spanx, didn’t even know how to write a business plan when she launched her billion dollar brand in her late 30s and early 40s.
  • Stan Lee, Created iconic superheroes like Spider-Man and the X-Men in his 40s. Achieved his first major breakthrough with Marvel at age 39.
  • Taikichiro Mori, Retired as an economics professor at 51 and transitioned to real estate. Became one of the richest men in the world in his 60s.
  • Samuel L. Jackson, Had his breakout role in Pulp Fiction at age 46. Became one of the most recognized actors in Hollywood after years of smaller roles.
  • Rodney Dangerfield (Comedian) Achieved fame in comedy in his 40s and 50s. Became an icon for his self-deprecating humor and persistence.

And let’s not forget the untold stories of Black and brown women starting businesses at record rates. According to the National Association of Women Business Owners, women of color account for nearly half of all women-owned businesses in the U.S. They prove that midlife isn’t a barrier; it’s a launchpad.

We live in the Age of Access, where technology has shattered the barriers of entry that once defined success. From YouTubers and streamers to gamers and dreamers, the digital world has created infinite pathways to build careers, share talents, and monetize passions. Gone are the days when traditional gatekeepers publishers, producers, and corporations, held the keys to opportunity.

Today, a teenager or a 40 year old with a camera and an idea can build a global audience on YouTube, a gamer with a Twitch account can earn a living playing video games, and a dreamer with a laptop can launch a startup from their kitchen table. But while these opportunities are boundless, they’ve also sped up our expectations of success and how quickly it should happen. The viral fame of influencers can make it feel like we’re running out of time to make our mark, but the truth is, the Age of Access is also an age of infinite possibility. It’s never too late to tap into your creativity, share your voice, and craft your version of success, whether you’re 18 or 48. The world is literally at your fingertips.

Life after 30 hits different. It’s not just about aging, it’s about the sheer weight of what life throws at you. This is the stage where you might start losing your parents, watching the people who raised you fade, and realizing how painfully fragile life is. It’s the years when relationships you thought would last forever: marriages, friendships, and partnerships can crumble, leaving you to pick up the pieces. Add to that the helplessness of watching your elders, the rocks of your childhood, become shadows of their former selves. And if that isn’t enough, life often demands you shut down your everyday normal and start over, whether it’s rebuilding your career, finding a new home, or redefining who you are without the roles that once defined you. It’s messy, brutal, and often isolating, but it’s also the reality that forces you to grow in ways you never expected.

If you’re fortunate enough to make it through all that shit, and let’s be clear, not everyone does , it changes you. The pain becomes a teacher, the losses become your fuel, and the chaos becomes your clarity. You start realizing that life’s hardest moments give you the tools to create purpose and improve the world around you. Maybe it’s launching a nonprofit, starting a business, mentoring others, or just living more authentically. Whatever it looks like, you come out the other side with a deeper understanding of what matters and a stronger commitment to live fully. The struggle doesn’t define you , it refines you, shaping a version of yourself that knows how to turn heartbreak into meaning and challenges into a legacy worth building.

Strategies for Embracing Awakening Over Crisis

So, how do you skip the crisis and embrace the awakening? Here’s your roadmap:

  1. Give Yourself Grace
    You’re not behind; you’re exactly where you need to be. Life isn’t a straight line,it’s a beautifully messy zigzag. Stop comparing your journey to anyone else’s and focus on what makes you happy.
  2. Reframe Your Narrative
    Turn the societal script on its head. Midlife isn’t a decline; it’s a goddamn rise. Every wrinkle is a badge of survival, and every gray hair is a crown of experience. Wear it all proudly.
  3. Invest in Yourself
    Take that class. Start that business. Write that book. Midlife is your time to double down on your dreams because you’ve earned the wisdom and confidence to see them through.
  4. Surround Yourself with Real Ones
    Cut out the toxic people and fill your circle with those who lift you up. Whether it’s friends, mentors, or a new romantic partner, prioritize connections that align with your awakened self.
  5. Practice Patience
    Transformation doesn’t happen overnight. Allow yourself the time to grow, reflect, and step into your next chapter with intention.

Aging Ain’t for the Weak: Building Strength from the Inside Out

Time is the one thing that remains constant, and over time, we age, some gracefully, some not so much. Aging isn’t always glamorous; it’s real, raw, and sometimes downright hard. Bodies ache in places they didn’t before, metabolism slows down, and, let’s be honest, gravity starts winning in ways we never signed up for. But the hardest part isn’t just physical, and it’s the emotional and mental shifts that come with navigating life’s transitions. Friends move away, career identities evolve, and we often find ourselves wrestling with existential questions we thought we’d settled years ago. That’s why prioritizing mental, physical, emotional, and spiritual health isn’t just important; it’s foundational to thriving in midlife and beyond. Regular movement and nourishing food keep the body strong, but tending to your mental and emotional well-being through therapy, journaling, or meaningful connection ensures that your inner world is just as cared for. Whether rooted in faith, mindfulness, or a connection to something greater, spiritual health helps anchor you through life’s inevitable storms. Aging is a privilege denied to many, and when we honor our whole selves on this journey, we cultivate a resilience that allows us to endure and flourish. Prioritizing these areas isn’t selfish, it’s an act of self-respect and empowerment.

The Bottom Line: Midlife Is Your Time to Shine

A midlife awakening is about growth, reflection, and intentionality. It’s when you stop living according to someone else’s blueprint and start creating your own. Here’s what transformation looks like:

  • Instead of panicking about aging, you embrace the wisdom and strength that come with experience.
  • Instead of overcompensating with flashy purchases or performative actions, you invest in things that truly align with your values.
  • Instead of drowning in anxiety, you channel your energy into rediscovering your passions.

The shift happens when you stop asking, “What should my life look like?” and start asking, “What do I want my life to feel like?”

Here’s the thing: life doesn’t come with a roadmap, and midlife doesn’t have to be about breakdowns or crises. It’s a time to shed the old narratives, embrace the unknown, and awaken to the person you’ve always been but maybe forgot to prioritize.

So, whether you’re starting a business, falling in love with yourself again, or just figuring it all out one step at a time, know this: you’re not too old, too late, or too anything. You’re right on time. Let’s stop letting ageism, misogyny, and societal pressure define us. Midlife is yours, own it, build it, and shine brighter than ever.

Now, go get it, you badass.

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Dr. CI
Dr. CI

Written by Dr. CI

Dr. Cheryl Ingram aka Dr. CI, is a very successful entrepreneur, blogger, content creator and expert of diversity, equity, and inclusion practices.

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